BTL production

We offer comprehensive services from creative concept through design, meticulous production execution, packaging, logistics and warehousing.

We care about our clients’ comfort, so we are with you and your project all the time – creating, planning, advising and measuring effectiveness.

Mikołaj Soszyński with Family
CEO Creative Answer

Czym są kampanie marketingowe 360° i marketing omnichannel?

Kampanie marketingowe 360° oraz strategia omnichannel to innowacyjne podejścia do komunikacji z odbiorcami, które stawiają na spójność przekazu i efektywne wykorzystanie różnorodnych kanałów. Obie metody mają na celu stworzenie harmonijnego doświadczenia dla klientów.

Omnichannel marketing to podejście skupione na kliencie, które integruje różnorodne kanały komunikacji i sprzedaży w spójny system. Wykorzystuje takie platformy jak strony internetowe, aplikacje mobilne, media społecznościowe czy sklepy stacjonarne, aby zapewnić jednolite doświadczenie użytkownika. Ważnym elementem tej strategii jest synchronizacja danych, umożliwiająca personalizację ofert oraz komunikatów w czasie rzeczywistym. Dzięki płynnej wymianie informacji między kanałami klienci mogą swobodnie przemieszczać się między różnymi punktami kontaktu bez przeszkód. Przykładem może być rozpoczęcie zakupów online, finalizacja zakupów w sklepie stacjonarnym, odwrotny proces, czyli zakupy w sklepie i kontynuacja online. Tego rodzaju integracja nie tylko podnosi zaangażowanie odbiorców, ale również zwiększa skuteczność działań marketingowych poprzez lepsze dopasowanie przekazów do indywidualnych potrzeb.

Oba modele podkreślają wagę płynnej współpracy między działaniami online a offline oraz korzystania z nowych technologii. Zarówno kampanie 360°, jak i marketing omnichannel dążą do zapewnienia klientom spójnych doświadczeń niezależnie od wybranego kanału kontaktu. W ten sposób możliwe jest skuteczne dotarcie do szerokiej grupy odbiorców przy jednoczesnym uwzględnieniu ich indywidualnych potrzeb i preferencji.

Why work with us:

years of experience

in the production of BTL materials

comprehensive measures

creation - production - logistics - warehousing

reliable network

of high quality printing houses

These companies trust us:

As part of our marketing activities, we have delivered campaigns and events for companies in the finance, technology, FMCG, and media sectors
— ranging from intimate projects to initiatives reaching millions within precisely defined target audiences.

Anna T.

Expert on the subject. Marketing Communications, UPC Poland

Creative Answer is a team of extremely dedicated people. Full of passion, enthusiasm and energy for action. With openness, initiative and an individual approach to each project, we achieve our goals. And the cooperation itself becomes a pleasure.

Martyna W.

Nespresso HR

It is with great pleasure that I recommend cooperation with Creative Answer, with whom Nespresso has been doing joint projects for 7 years. To its credit is the professionalism and commitment of the entire team. The agency supported us every step of the way, from the proposal of the scenario of the event, to the preparation of individual activities, to the development of graphic materials.

Piotr M.

Specjalista ds. Marketingu Handlowego, VanityStyle.pl

Always creative, helpful and acting at a pace that deserves applause people! In good conscience, I recommend working with Creative Answer! You can confidently get the impression that nothing is impossible for them.

Design BTL campaigns

Our graphic design studio is experienced in designing BTL materials targeting selected audiences.

We know how to translate the advertising message into POS materials so that they fulfill their purpose and are an effective tool to support sales. We realize that we often have only a moment to reach the buyer’s consciousness, so the messages we design are distinguished by interesting graphics and readable content.

By choosing to work with us, you will efficiently prepare a set of sales materials, such as flyers, catalogs, wobblers, dispensers and everything your team needs to be successful in the sales process.

We will also design your exhibition booth and create materials to enhance the presentation of your products within the booth, such as animation displayed on a TV and materials to promote the event, such as mailing or other activities classified as new media, such as posts published by your brand on social media. Using integrated communication strategies, will make it easier for you to reach your target audience.

#PS materials #post display #creationBTL #creationATL #trademarketing #consumerpromotions #productionpackaging #designpackaging

Andjoy by Sodexo

Inwałd Park

UPC & Bill Tech

Days of Warsaw

Our projects

Production BTL

Advertising activities aimed at the individual recipient

However, creation is not everything. Once we have a beautifully designed graphic, we move on to the next step, which is to transfer it from the computer screen to the real world. BTL advertising reaches the individual viewer in a store space, at an event or in popular traffic routes.

To make the outreach of BTL advertising effective, we must take into account where it is displayed. A different type of material will work better in a store and another in an outdoor space. When recommending the type of advertising media, we always take into account where they will be displayed and suggest the best quality damage-resistant materials.

We work with printers with a wide range of services. From small local companies to large volume and large format printers that carry out more complex productions for our clients. The variety of partners gives us the ability to quickly match printers to individual printing needs, which translates into both price and “certified” production quality.

We will produce for you #materialsPOS #flyers #catalogues #advertisinggadgets #exhibitionstands #banners #standardproduction #packaging #boxes

Nespresso Vertuo

Front-O

Andjoy by Sodexo

Nespresso SMM

Housing Congress

UPC T&I

Inwałd Park

UPC TV Box

Our projects

When the materials we have prepared are ready, we provide:

Confectioning

Preparation of creative boxes, such as for an online or offline event; under this type of service, we purchase or produce the necessary materials, and then package them in a creative way so that when you open the box, you get a "WOW" reaction.

Logistics

We use transport companies and couriers that have proven themselves in many productions, but we also do an excellent job of coordinating logistics using couriers who are permanently working with the client's company.

Storage

We have three types of warehouses: 100 sqm in Warsaw, 200 sqm for larger goods with faster rotation, and 1,000 sqm for long-term stored materials.

Eco Production

Keeping in mind the welfare of our planet and the fact that every year in Poland approx. 30 million cubic meters of trees are turned into paper, we have written into our agency’s goals to promote eco-friendly printing.

This means that we also have printers among our subcontractors who:

responsibly manage the paper;
They offer recycled paper made from recycled paper or with recycled paper added;
choose a paper where the production process has been optimized, paying attention to the economy of chemicals, energy and water.

Ask us about eco production! #ecor printing #ecogadgets #ecor solutions #WeCAre

We deliver marketing campaigns and events for brands, supporting their business goals through effective actions and well-executed delivery. We combine measurable results with a high level of collaboration comfort.